Marilyn Monroe is the afflatus for an accessible juniors’ accumulating at Macy’s.
The budget-friendly line, which hits food and the retailer’s website in mid-March, will affection high-waisted trousers, gingham capacity and blush polka dot denim that approach the Fifties awning siren’s around-the-clock style.
And while the collection’s abbreviate shorts and circumscribed acme were not acceptable appearance items during the star’s below-the-knee era, the banker explains that the band is advised to put a avant-garde aberration on her style.
Timeless fashion: Macy’s new Marilyn Monroe collection, which puts a avant-garde aberration on the allegorical Hollywood star’s style, will be accessible in March. The band includes amorous dresses and high-waisted denim
A columnist absolution states: ‘[The collection] reimagines the appearance of the greatest figure of the 20th aeon for the 21st-century fashionista.’
In two photos from the campaign, models affectation in platinum albino wigs and clothes from the accumulating alongside iconic images of the allegorical actress.
One attending includes a abbreviate white sundress adorned with red cherries, while addition appearance denim cut-offs beat with a accepted shirt angry at the waist.
Celebrity collaborations with retailers are par for the advance in the appearance world, but Marilyn Monroe, who anesthetized abroad added than 50 years ago, is a different best for the retailer.
Nick Woodhouse, admiral of Authentic Brands – which acquired the Monroe acreage two years ago – explained why his aggregation and Macy’s are ‘collaborating’ with the starlet: ‘Many celebrities of today, and I say that with air quotes, are one D.U.I. abroad from a disaster,’ he said.
He continued: ‘With Marilyn, all of her bedraggled laundry has already been aired.’
The line, which is aimed at girls age-old 13-30, will be accessible this spring.
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