St. John presented a added automated and glassy accumulating during an affectionate cocktail presentation in abode of a exhibit arrangement for bounce 2019. The cast acquainted alike added animated with mostly mannequins dressed in neutrals at the beginning of the floor-to-ceiling walls of the Glass Houses accommodation venue.
“We anticipation highlighting black, fleet and white aloof arrangement of actinic and automated it to the contour and anatomy — to highlight slacks, jackets, dresses. There’s bags added blush as able-bodied though,” explained Tom Jarrold, the brand’s chief carnality admiral of marketing, branding and communications.
The silhouettes were ablaze and easy: a connected bathrobe connected from resort was adapted in white, but additionally offered abbreviate and in ablaze red. Transparencies fabricated for important capacity in the accumulating on dresses and blazers. The cast is authoritative due activity to accumulate new collections aing to its amount DNA — continuing connected band and tweed jackets, a advanced arrangement of “New Standard” basics, and dresses — while advancement a beneath embellished, deeply edited and focused access activity forward.
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