Shane Meier knew he had a appealing appropriate plan for a boutique accouterment to burghal men with contemporary coffee, accouterment and haircuts in a high-traffic breadth of alive Lower Lonsdale.
All he bare was a name.
“I was accepting the hardest time aggravating to name this thing,” says Meier, who in a above activity was an amateur who got his alpha arena the adolescent adaptation of adroit TV hero MacGyver afore accepting a role as the son of Clint Eastwood’s appearance in Unforgiven. Hollywood, however, wasn’t allowance Meier name his new North Vancouver shop. It wasn’t until he looked into his own accomplished that afflatus struck.
“I had aloof done 23 and Me, the DNA testing thing, and I was attractive at my ancestors tree,” he says. There he spotted a great, abundant grandfathering with a great, abundant name: James Goodlad.
“I thought, that’s perfect. I texted a photo of it to both my business ally and they were like, alarm the lawyers. Get it. That’s it. That’s actually perfect.”
Thus was built-in Goodlad, a boutique now accessible in Lower Lonsdale accouterment to the burghal gentlemen who live, assignment and biking in the area. There are two archetypal beautician chairs central with accomplished beautician Christopher Glenn accessible to accord you a air-conditioned crew or straight-razor shave; a coffee boutique headed by Michael Hong and abounding by West End Coffee Roasters; and accouterment curated by Meier absorption on high-end men’s denim, T-shirts, sweaters, outerwear, boots, socks, underwear and men’s admonishment products.
Watching over it all is a bank mural of James Goodlad himself, created from an old photograph by Lower Mainland artisan Kevin Keeler application alone a Sharpie.
“This is the ancient photo we accept of our bloodline,” Meier says of the pic of the man that gave his name to the shop. “It’s funny how things aloof abatement into place.”
Bloodlines assume to be a affair active through the Goodlad space. Beside his beautician armchair Glenn proudly displays a keepsake that aforetime belonged to his grandfather.
“My grandfathering Tom invented the action of adorning brass,” he says. “He was a apparatus and die maker. Absolutely absolutely the f***ing gentleman.”
Glenn was alive at Gastown’s acclaimed Victory Beautician aback he was absorbed into the Goodlad world.
“I had to (join Shane). Clothing, and coffee, and to accompany article altered to the barbering experience. That’s a absolute gift,” he says. “People accept been dying for article like this in this area.”
Haircuts and beeline razor shaves will set you aback $40, while bristles trims, fizz cuts and draft dry styles alpha at $15. Quick apple-pie ups can be had by donation. There’s a bear of beer tucked a the beautician chair, and Glenn hints at a approaching accession of a little scotch and bourbon bar.
“You can’t advertise it, but you can accord it away. And who the hell doesn’t like bourbon and scotch, abnormally afterwards a hot shave,” he says with a laugh, abacus that they appetite Goodlad to be a abode area bodies feel comfortable. “We appetite bodies to appear in and say ‘Hey’ and adhere out. I appetite to apperceive about your dog, I appetite to apperceive about your wife.”
Meier, who lives a few blocks off of Lonsdale, was determined that this is the area they needed. The boutique is amid on the bend of Chesterfield and Esplanade, beyond from Cineplex Cinemas Esplanade in a amplitude that acclimated to abode a yogurt shop. The ambition demographic for the boutique is alive men with disposable assets who “like acceptable being that you can’t acquisition anywhere else, … being that you’re not activity to see every added dude wearing.
“Guys on the North Shore appetite to appear bottomward for an experience,” he says. “They appetite to buy big-ticket clothing, get a air-conditioned cut, maybe accept a alcohol on the weekend or a coffee and aloof be actuality for added than 20 minutes. Be actuality for an hour and a half, shoot the bits with us.”
Meier is the advance amateur in this play, a role he says he’s been alive on aback he aboriginal stepped assimilate the set with Clint Eastwood.
“I’ve consistently been an entrepreneur, I’ve formed for myself aback I was 12,” he says, abacus that it was abrupt to see how Clint handled his business aback in the day. “He was a accurate gentleman. I was 11 or 12 aback I did that and I was somewhat new to film. I didn’t absolutely apperceive who he was, I aloof knew that my mom was affectionate of gobsmacked by him. I aloof knew that he was affectionate of an older, cool, cowboy-looking dude. He was actual admiring to my mother, … he was actual easily on. He was the director, he produced it. He was the man.”
There’s a bit of the movie-making apple in the apple of business, Meier says. You’ve got to be the man.
“Just because you’ve got a little bit of money in your till, able-bodied assumption what – you’ve got bags of dollars in bills from vendors that are advancing out in the aing week, so you bigger accomplish abiding you are accessible for that.”
Goodlad is amid at 221 Esplanade at Chesterfield Avenue in North Vancouver. Website: goodladclothing.com.
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