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Catherine, the Amazon of Cambridge emerged from the hospital on Monday bald hours afterwards giving bearing to the third aristocratic baby, a prince whose name has not yet been announced. And — in befitting with what the British accessible has arise to apprehend from the not-so-new mom — she looked impossibly flawless.

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Kate Middleton wore a custom red dress advised by Jenny Packham as she larboard the Lindo Wing at St. Mary’s Hospital in London, according to Good Housekeeping. The prince may accept been the centermost of attention, but the white applique collar on the dress additionally bent aristocratic fans’ eyes: It was aggressive by Kate’s backward mother-in-law, Princess Diana.

Kate has fabricated a addiction of advantageous admiration to Prince William’s mom in her post-delivery appearances. In 2013, afterwards she gave bearing to Prince George, the amazon wore a ablaze dejected polka-dotted dress not clashing the blooming one Diana wore appropriate afterwards accepting William in 1982. Her Monday attending was additionally significant, because Princess Diana wore a red dress with a white collar in 1984 afterwards the bearing of Prince Harry.

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Because Monday’s red dress was custom fabricated for Kate, it’s adamantine to say absolutely how abundant it costs. Sarah Boyd, a appearance able who founded SIMPLY, tells MONEY that designers “go aloft and beyond” back they booty on high-profile projects like Kate’s. If the red Jenny Packham dress was created for a approved customer, Boyd estimates that it could amount “upwards of $2,500 depending on the time and fabric.”

Style able Dawn Del Russo, who founded the cast Bella Dawn, says the amount could be alike higher.

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“We can appraisal a amount ambit for a custom dress about $3,000-$7,500 based on her added acclaimed pieces,” she wrote in an email to MONEY, acquainted that Maje makes a less-expensive adaptation for $245.

The affluence attending went all the way bottomward to her toes. Kate’s shoes were Gianvito Rossi pumps, which go for about $675 online.

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Catherine, Amazon of Cambridge and Prince William, Duke of Cambridge abandon the Lindo Wing with their bairn son at St Mary’s Hospital on April 23, 2018 in London, England. The Amazon cautiously delivered a son at 11:01 am, belief 8lbs 7oz, who will be fifth in band to the throne.

Mike Marsland—WireImage/Getty Images

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However, if you’re attractive to bout Kate’s attending afterwards spending that much, you’re in luck. Boyd says cheaper brands are already apparently authoritative copycat dresses so they can capitalize on the buzz.

“Lookalikes will arise for beneath $100 at abounding of the fast appearance brands aural weeks of Kate cutting it,” she added.

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That’s apparently a acute business move. In 2015, afterwards the amazon appeared alfresco the Lindo Wing cutting a chicken floral dress by — who else? — Jenny Packham and nude shoes, bodies clamored to bout her style. Ebay.co.uk appear a 58 percent access in the sales of chicken dresses, according to the Independent. Interest in nude aerial heels skyrocketed by 94 percent.

But if you’re absolutely acquisitive to cut costs, you could consistently aloof abrasion what the yet-to-be-named prince did for his aboriginal appearance: this $97 affiliate capote from G.H. Hurt & Son.

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